ABSTRACT(摘要):
Harbin Ice and Snow Tourism exploitation and development strategy analysis
"Bard" has become synonymous with Harbin, abundant snow and ice resources, is the birthplace of ice and snow tourism, but with the ice and snow tourism in the country to expand the influence of the northern provinces have introduced regional snow tourism projects do not even have good natural conditions, also adopt and launch artificial snow snow tourism, which caused a great threat to the Harbin ice and Snow Tourism. Harbin Ice and Snow with characteristic to develop tourism and build brand has been particularly important. Harbin Ice and Snow Tourism for the status quo, with local culture and unique cultural characteristics to create Harbin ice and snow products, innovation and development, is unique. Fully grasp the development trend of ice and snow tourism, Harbin Ice and Snow Tourism expand the brand's influence, and better control of the direction of development, to really build a world-renowned Harbin Ice and Snow Tourist City.
逐字逐句翻译的,望采纳。